What's Hot
MOST READ
What's Going On

Calendar

Search thousands of events in our database.

Restaurants

Search hundreds of restaurants in our database.

Nightlife

Search hundreds of clubs in our database.

Orlando Daily Deals powered by ReferLocal

OW on Twitter
OW on Facebook
Print Email

News

ow_20131009_cover

Will East End Market become Orlando’s new food hub?

The community market on Corrine Drive faces competition from all sides, but says “a rising tide lifts all boats”

Photo: , License: N/A

Heather Grove, John Rife and Gabby Lothrop

Photo: N/A, License: N/A


It gets easier to picture it all when we get to the vendors tasting at Palmer’s. While enjoying a particularly tasty wine-and-cheese pairing, the image of surrounding myself in this lifestyle is electric. I feel as ready to see this happen as any of the organizers; like many of the others here, I’ve worked toward goals of food sustainability for years. So is it finally happening? Is it viable? Should we see East End Market as a tangible expression of the local interest that led to the creation of the Audubon Park Community Market and the Homegrown Co-op, or does the recent shake-up in which Homegrown got a whole new board of directors suggest that interest still hasn’t manifested in a commercial way?

On June 14, Rife and Lothrop posted a teaser video on East End’s Facebook page that featured them talking about the Audubon Park Community Market on Monday night and asking, “But if you miss Monday night, then what?” The whole time, they are standing in front of a bustling East End Market, with people milling about in front of the new vendor counters, brought into being with the magic of CGI. The two feign surprise at finding this beautiful imaginary market open, and begin talking in shocked tones about the possibility of a permanent farmer’s market.

“Maybe Orlando’s not ready,” says Rife.

Lothrop smiles. “Maybe Orlando is very hungry.”

We welcome user discussion on our site, under the following guidelines:

To comment you must first create a profile and sign-in with a verified DISQUS account or social network ID. Sign up here.

Comments in violation of the rules will be denied, and repeat violators will be banned. Please help police the community by flagging offensive comments for our moderators to review. By posting a comment, you agree to our full terms and conditions. Click here to read terms and conditions.
comments powered by Disqus